Apr 11, 2012

Mexican Candidates Blast the Airwaves, Stir Up the Social Networks

New America Media: "As Mexicans took off from work and school for the long Holy Week-Easter holiday celebrations, the country’s presidential and congressional candidates inundated electronic media with new ads designed to win over the voters.

A sampling of spots aired on Ciudad Juarez’s public radio station 106.7 FM over the Easter weekend zoomed in on several themes that are hot points of debate in the weeks before the July 1 election. Standing out in the ads were issues of insecurity, violence and the so-called drug war. Poverty and the environment also made appearances in some of the political appeals.

The opposition Party of the Democratic Revolution (PRD) hit on the security theme with a message that called attention to 60,000 families in mourning, meaning of course, the families which have lost a member to the violence that’s prevailed during the outgoing Calderon administration." read more

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